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“Everyone i m chef stanley with stanley handcrafted and today i wanted to do another another quick video based on a discussion or a question that was asked in the facebook group. The other day and that s about business cards. Now obviously business cards are a very good thing they they give you everything that you need your business. Name your phone.
Number your website whatever information you re gonna put on there. But they re definitely going the way of old media and there s still a good thing to have you can pick them up relatively cheap. So it s always a good option to go with especially if you get somewhere you pay attention to the sales on like vistaprint or muqaam. You can usually get a set of a thousand for fifteen twenty twenty five dollars right around the twenty dollar mark.
Which is a pretty good investment. It s always good i every time i go to markets. I always have them littered across the both tables that i have just because a lot of people like to pick them up. But not a lot of people use those they ll they ll pick them up put them in their wallet and a lot of the times those cards are gonna be put down at the next table they go to or they re just gonna be thrown away when they go home and that s why i wanted to talk about qr codes.
And i m gonna go ahead and post one right for the rest of the video and i m sure everybody knows what a qr code is but if you don t know what a qr code is it s this little thing right here and this is kind of your life saver and your digital equivalent to a business card these days and this is something that i try to put on the table every time. I go to a market and this is with everybody getting ready to do markets right now. If you don t have business cards. This is gonna be a lifesaver for you basically what this is i ve created a qr code here and this i just did a quick mock up of what i would place on the table that stay on the hand craft at the top and then i ve got scan this code with your camera to add us on instagram.
So basically what this code does is you scan it with your camera on your phone. It automatically opens up into instagram and then they can add you on instagram. The good thing about doing that one is when you add to instagram or before i even get there you can you can make those qr codes go to anything so..
If you wanted the qr code to go to your website your facebook page instagram an event that s coming up you can create a specific code just for that so it s a good idea to have several qr codes. But if you re gonna do one qr code and have it on your table. I would definitely i would tell you or definitely strongly recommend instagram just because instagram covers all bases instagram is probably the best one just because when you go to instagram your website is a good one but not a lot of people are gonna save the website and they re not gonna buy something right then and there most likely they re at your table at a market or if it s on your business card. Even you can put qr codes on a business card not a lot of people are gonna make that instant transaction from going there.
Though the reason. Why i suggest instagram is the best one is because people will add you a lot of people will add any page that kind of comes up in front of them some people are a little bit more selective. But most people will add your page and the good thing about that is it s constantly there people are checking instagram every single day. So you re you run the there you run the chance of showing up in their feed.
A little bit more i and then if they re local or even if they re not local. The good thing about your profile in instagram is you ve got everything in there. You ve got your pictures. So they can see what the candle is like so they re getting constant updates from you you ve got your little profile.
Which can say anything you want to so. If you do anything specific you can let them know that and then of course. The most important thing in there is you ve got your website. You can put your website in there so that when they do get ready to make a purchase they can just click right over and they ve always got access to basically anything that you want to put in front of them.
Which is your product and how to get it so i made a quick video. And i m gonna go ahead and play it right now just to show you exactly how easy it is and exactly what to do alright. So basically i would do this one get it laminated have that on your table at a market..
So when somebody comes up with their phone. I just tell them to go to camera or most people will know how to do this so you ll go to camera. You even put the camera on the link it automatically comes up says opened it instagram. They ll click through it automatically opens to instagram and then they can add you right there and the good thing about this one is you ve got everything right there you ve got what you do you ve got pictures of the candles.
You ve got everything you have right there you ve got your website right there. So. This is definitely a much better way to go so it really doesn t get much more simple than that people walk up to the table they pull out their camera. They scan the code add you to instagram and now you ve got them as a follower hopefully as a follower.
Some people may not add you but it s better than handing out a business card. Which you know is most likely gonna get thrown away anyways one of the other benefits of them adding you to instagram is i mean not only do you have them in your feed. Now or that you ll be in their feed. Now you have them seeing your product a lot more so if they re home later that night later in the week later in the month you re gonna pop up for them a lot more often than a business card will they re gonna scan through they ll see their stuff and if you re running something good now of course.
The main benefit of them adding your profile to their instagram feed is they re gonna constantly see your products and they re gonna they re gonna have access to your website. The other good thing about that is if you do any type of facebook or instagram advertising. You would now have them as a basically a tracked user you now have them they they open up your page and they went there it basically makes a note of anybody. That s been to your page your website your instagram profile your facebook profile.
So that when you run. An ad or you can basically run an ad that says show this ad to everybody who s seen my my website profile or instagram profile. So there are definitely a lot of benefits to them adding your instagram profile over anything else like i said..
If you you can you can send it to the website. So if they wanted to get something right then and there it s good to have a qr code for your website. If you have a candle that you re out of at the market you can say hey i do have it on the website. If you scan this code you can open it up and you can purchase it right now and i can either bring it to the market next week or i can ship it to you so again just a quick video.
I wanted to really touch this qr code. It s been a topic that i ve wanted to discuss for a long time. And then with the recent discussion about the business cards and markets. Coming up.
This is the perfect time to do it. So i wanted to get out there put this out there. I m gonna go ahead. And include a link to the qr code creator basically if you go to google and you type in qr code creator.
It s gonna launch. It s gonna give you a couple of websites right at the top. You just click in that one you add the link and then it creates this code for you and then you can download this and put it on anything so i m gonna go ahead and include the link to that website down below. So that you can create your own qr codes.
And again. If you have any questions about this it i know i probably glossed over a few things so. If you have any questions..
Please ask in the comments down below. I m gonna try to go through and answer every single one of them if you want to get into the discussion that s already in the diy. Facebook group. I ve included a link for that down below as well so.
Please jump on over i join up say hi and then just do a search for business cards. And you ll pull up a couple different threads that are already talking about this. And if you haven t already go ahead and hit the subscribe button you can also hit the little bell. I m doing a lot of videos this weekend.
I just got in a couple new waxes from nature s gardens. So i m gonna be doing. Some review. Some testing.
A bunch of different new wicks that i ve never used before so. If you want to be notified of those videos. When they come out hit the bell and you ll get an instant notification. That says.
There s a new video out if you liked the video give it a thumbs up and subscribe for more thank you music. ” ..
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QR Codes and why they re crucial to your business at a market.
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